Your introduction
to Science Communication
The workbook I wish I had back in university. Once you complete this, you should have an understanding of the basics of online science communication, what your strengths are and have a plan ready to get started!
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This e-book is ideal for researchers who don't know where to start when it comes to science communication.
From science to content
I got in touch with hundreds of scientists to research what held them back and what they needed to get started with science communication.
From all the replies I build a simple 6-module framework that acts as a guide to everything you need to know about online science communication. It helps you understand what media you are comfortable with creating and where your strengths lay. No point in working against your nature, right?
This workbook helps you practice turning scientific papers into content you can use for online communication. It will also help you discover your audience and tweak your message specifically for them.
Apply the theory, immediately
I truly believe in a '“test what you learn” approach. Therefore, I divided the materials in a 30 step guide, over 6 modules, including 45 exercises to get you some real hands-on experience. Every day you’ll learn something new with a part theory and apply it in one or more exercises.
What's Inside
Every module builds on top of your skills
This 125 page e-book covers everything below:
Understanding your audience
Building on your own sci com skills
Choosing the right platform
Creating structured content
Building a workflow to stay consistent
A sneak peek of the modules :
MODULE 1 - A science communication foundation
MODULE 2 - Find your strengths
MODULE 3 - Find your audience
MODULE 4 - Pick a medium
MODULE 5 - Create your first piece
MODULE 6 - Create a content plan
Who’s it for?
This guide is a great resource for scientists at all levels, from graduate students to seasoned researchers and professors. Whether you're new to science communication or already dabbled in sci com but feel like you need an extra push, this guide will provide valuable insights and actionable tips to help you succeed.
What you will learn:
Double down on the skills you have to create genuine content
Workshop who your audience is
Choose the right platform to reach that audience
Transform your research papers into something worth sharing
Create compelling and engaging content on 3 different mediums
Make the most of your time, even when you're busy
Launch and publish your content for the world to see
And much more!
Not for you?
If you already have quite a big following and you understand the basics of science communication. When media, such as copy, podcasts and video, don’t have any secrets for you anymore, you might want to skip this one! We’re building a whole different set of tools just for you.
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